![A Viral Moment on the Definition of “Woke” Reveals All You Need to Know About the Right's Attacks | The New Republic A Viral Moment on the Definition of “Woke” Reveals All You Need to Know About the Right's Attacks | The New Republic](https://images.newrepublic.com/057818050e2bad1aeba988f57a42a614bd3d6faa.png)
A Viral Moment on the Definition of “Woke” Reveals All You Need to Know About the Right's Attacks | The New Republic
![Where 'woke' came from and why marketers should think twice before jumping on the social activism bandwagon Where 'woke' came from and why marketers should think twice before jumping on the social activism bandwagon](https://images.theconversation.com/files/290857/original/file-20190904-175682-1l92pfq.jpg?ixlib=rb-1.1.0&rect=7%2C302%2C5168%2C2584&q=45&auto=format&w=1356&h=668&fit=crop)
Where 'woke' came from and why marketers should think twice before jumping on the social activism bandwagon
![Fox News on Twitter: "Twitter erupts after being asked to 'define woke': 'Marxist oppression narratives' https://t.co/fXJNcFafdf" / Twitter Fox News on Twitter: "Twitter erupts after being asked to 'define woke': 'Marxist oppression narratives' https://t.co/fXJNcFafdf" / Twitter](https://pbs.twimg.com/media/Fj5AvyjXoAAWEnT.jpg)
Fox News on Twitter: "Twitter erupts after being asked to 'define woke': 'Marxist oppression narratives' https://t.co/fXJNcFafdf" / Twitter
![Hope 24/7 on Twitter: "This years Youth Summit theme is "Staying Woke". What does #stayingwoke mean to you? #StayWoke #YouthSummit2019 #Cope2Hope #Hope247 https://t.co/jXUClbCN9y" / Twitter Hope 24/7 on Twitter: "This years Youth Summit theme is "Staying Woke". What does #stayingwoke mean to you? #StayWoke #YouthSummit2019 #Cope2Hope #Hope247 https://t.co/jXUClbCN9y" / Twitter](https://pbs.twimg.com/media/D4Xb-UYWkAATXo6.jpg)